Sales Enablement Instructional Designer

What is The Role

Elastic is seeking a highly skilled Sales Enablement Instructional Designer and Rich Media Expert to design, develop, and optimize impactful learning experiences that drive sales productivity and performance. This role combines instructional design expertise, multimedia content creation, and deep hands-on experience with Seismic to deliver scalable, data-driven enablement programs for sales and go-to-market teams.

What You Will Be Doing

Key Responsibilities:

Instructional Design & Enablement Strategy

• Design and deliver end-to-end sales enablement courses and learning resources using adult learning principles and instructional design methodologies (e.g., ADDIE).
• Translate business goals, sales motions, and product strategies into effective learning journeys and enablement assets.
• Partner with Sales, Product Marketing, Revenue Operations, and Enablement stakeholders to identify skill gaps and learning needs.
• Integrate and leverage generative AI tools to accelerate content development and optimize learning experiences for speed and scale.

Rich Media & Content Development

• Create engaging, high-quality rich media assets, including:
• Videos (e-learning, explainer, demo, microlearning)
• Interactive presentations
• Scenario-based learning and simulations
• Visual job aids and infographics
• Apply storytelling and visual design best practices to improve learner engagement and knowledge retention.
• Ensure content is optimized for multiple formats (live, virtual, self-paced, mobile).

Seismic Enablement Platform

• Design, manage, and optimize enablement content within Seismic, including:
• Learning paths, pages, and content hubs
• Seismic Learning
• Content tagging, governance, and lifecycle management
• Use Seismic analytics and reporting to measure content effectiveness and learner engagement.
• Provide support to Elastic Seismic platform users including publishing assets, using customer engagement features, etc.

Measurement & Continuous Improvement

• Partner with program owners to define success metrics and KPIs for enablement programs.
• Analyze usage and performance data to refine content and learning strategies.
• Continuously improve enablement experiences based on feedback, performance data, and evolving business needs.

What You Bring

• 5+ years of experience in sales enablement, instructional design, or learning experience design, preferably in a B2B or SaaS environment.
• Strong hands-on experience with Seismic as a sales enablement platform.
• Proven expertise in instructional design methodologies and adult learning theory.
• Demonstrated experience creating rich media and multimedia learning content.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Excellent collaboration and communication skills, with the ability to influence cross-functional stakeholders.
• Ability to travel to meet team (less than 10%).

Bonus Points

• Experience with video production and editing tools (e.g., Camtasia, Articulate 360).
• Experience managing, publishing and supporting users of a content management platform like Seismic. Direct Seismic experience is highly preferred.
• Proven ability to utilize generative AI and rapid prototyping tools for efficient instructional design and multimedia production.