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Roofr

•
200 employees
Remote-First

Roofr builds an all-in-one sales platform for roofing contractors: roof measurements, proposals, quotes and invoices in one piece of software. Founded in 2016 by a third-generation roofer, the company serves roofing businesses across North America.

Benefits & Perks

Health & Wellness

4

Health Insurance

Roofr offers medical coverage for employees and their dependents, with 80% of benefits employer-paid in the U.S. and 100% of Extended Healthcare premiums employer-paid in Canada.

Dental Insurance

Dental coverage extends to employees and their dependents, with Canadian dental premiums 100% employer-paid.

Vision Insurance

Vision benefits are included for employees and their dependents, paid in part by the company.

Mental Health Benefits

Mental health days are part of how Roofr works; an employee quoted on the careers page calls them a priority, not a perk.

Financial

4

401(k) / Retirement Plan

Roofr offers an RRSP or 401(k) retirement savings plan.

401(k) Match

The company matches employee contributions to their RRSP or 401(k).

Equity / RSUs

Roofr includes equity as part of its compensation package.

Pay Transparency

Roofr publishes salary ranges on its Canadian job postings and explains that its compensation bands are built from multiple market benchmarks.

Time Off

2

Unlimited PTO

Roofr runs a flexible time off policy, and every new hire starts with a mandatory week of PTO before beginning work in week two.

Company Shutdown Days

The whole company takes a paid shutdown for the week between Christmas and New Year's.

Remote & Equipment

3

Company Offsites / Retreats

The remote team gathers in person for an annual company retreat with team building activities.

Home Office Stipend

Roofr provides a home office setup stipend to help remote employees build a comfortable workspace.

Internet Stipend

An internet and phone allowance helps cover the connectivity costs of working from home.

Family & Care

1

Parental Leave

Roofr offers a generous parental leave policy for new parents.

Professional Growth

1

Learning & Development Budget

Employees have access to ample learning and development opportunities.

Culture & Perks

1

Team Events & Social Budget

Roofr runs team building activities alongside its annual retreat, plus remote-friendly social gatherings for the distributed team.

Tech Stack

JavaScript & Libraries

React
GSAP
Sentry

Frameworks

Laravel
OpenAI
Anthropic

Databases

PostgreSQL
Snowflake
Bigquery

Infrastructure

AWS Lambda
Docker
Kubernetes
Terraform
Argo CD
GitLab
Google Workspace
Mailgun

Web Servers

Varnish

CMS & Content

Webflow

Hosting

AWS
Amazon S3

Analytics & Monitoring

Segment
RudderStack
Intellimize
Tableau

Sales & CRM

HubSpot

Payments

Stripe

Integrations

Intercom
Zendesk
Slack
Zapier
Greenhouse
Rippling
Atlassian Cloud
1Password

Media

Zoom
39 technologies detected

Why Roofr

CEO Richard Nelson co-founded Roofr with CTO Kevin Redman in 2016. The company went through Y Combinator in 2017 and has since raised a Series A, a Series A+ and a 2024 Series B led by TCV and ABC Supply. Its stated mission is "to be the trusted foundation for roofing professionals to build their success." The company is headquartered in San Francisco and also keeps a Toronto office, but describes its culture as remote-first.

Day to day, Roofr treats rest as part of the operating model. One employee quote on the careers page puts it plainly: mental health days "are not a perk - they are a priority," and working hours are respected so that personal time stays personal. The company is also open about how it works: every job posting carries an AI notice saying the team are "big fans of AI" and use it to help write job descriptions.

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